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Alt-Country Goes Power-Pop: The Death of Alt-Country?

The Summer of 2006 has witnessed the release of several new CDs from many of the icons of the musical movement known as "alt.country." New releases from members of The Jayhawks, Wilco and Slobberbone reflect the evolution of the music which sparked a revival of interest in country-rock in the 1990s. But alt.country fans may be surprised by the new sounds emanating from some of their favorite bands. Some have even declared the death of alt.country.  But are rumors of alt.country's death greatly exaggerated? First, let's examine the musical evidence. 

Jeff Tweedy and Gary Louris were members of some of the most important bands of the alt.country era. Tweedy's work with Uncle Tupelo and Wilco have helped him to achieve iconic status among alt.country aficionados.  Gary Louris's contributions as a member of The Jayhawks is held in similar high regard.  Since the heyday of the alt.country movement, both musicians have contributed to the side project known as Golden Smog.  The Smog reappeared this Summer after an 8 year hiatus with a new CD entitled Another Fine Day.  Much to the surprise of many, however, the "alt.country" supergroup's new release is far removed from the country-rock roots of the band's various members. The luscious pop rock of Another Fine Day represents modern power pop at its best.  Of course, Tweedy and Louis have long abandoned any pretense of being alt.country artists.  Wilco has emerged as one of the most progressive and critically acclaimed rock bands of this decade.  Meanwhile, Louris guided The Jayhawks toward a more commercial rock sound after the departure of Mark Olson in 1995. In this context, Another Fine Day is a natural musical progression for its various members.

While Tweedy and Louris were slowly moving away from country-rock in the later half of the 1990s, Slobberbone were just getting started. The Texas-based band led by singer/songwriter/guitarist Brent Best never achieved any degree of commercial success, but their authentic roots-rock sound endeared them to the hearts of alt.country fans everywhere.  Unfortunately, Slobberbone officially called it quits in March of 2005.  But Best has now joined with Slobberbone bandmates Tony Harper and Jess Barr to form a new band called The Drams.  Joined by Keith Killoren and Chad Stockslager, the new group recently released its debut CD entitled Jubilee Drive.  Much like the latest release from Golden Smog, the Drams' debut CD is a clear embrace of power pop with little regard to the group's alt.country roots. But is also a powerful collection of finely crafted songs written by one of the best songwriters of the alt.country era.                               

As previously noted, the fact that such notable alt.country icons have adopted a pop rock sound with minimal country influences has not gone unnoticed by the mainstream music press.  On July 16, the New York Times wrote an article declaring the death of alt.country. A few weeks later, the Phoenix chimed in with its own obituary for the music genre. 

So is alt.country really dead? The answer is yes and no.  There is little doubt that the term "alt.country" is dying a slow - but inevitable - death.  But the music represented by the term is very much alive and well despite the fact that a few of its original ambassadors have moved on to other musical styles.  

The decline of the term "alt.country" has been well documented.  Even No Depression magazine has dropped the term from its tagline. But new terms have been introduced in its place.  Perhaps the most popular term provides the name for this very website.  Slowly but surely, the broader term "Americana" has begun to emerge as the preferred label.

The marriage of country, rock and folk has existed since the beginning of the rock era.  Each decade has seen its own variations with its own terms to describe the musical hybrid. From "rockabilly," to "Cosmic American Music," to "country rock," to "cowpunk," to "alt.country," to "Americana," the labels change but the musical approach is part of a consistent theme which will almost certainly continue.  While some alt.country icons may embrace other musical styles, there will always be a new generation of artists to fill their shoes.  As long as country and rock exist, there will be an alt.country - or Americana - or whatever label we may use to describe it.

(September 4, 2006)

    
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